This week we spoke to Fanny Adida, co-founder of the nutricosmetic, "Made in France" brand Lashilé Beauty, just landed at John Bell & Croyden. Lashilé Beauty is a French laboratory of natural food supplements delivered in the form of small and delicious gummy stars that taste as good as candies! The range is 100% vegan, without artificial colouring and not tested on animals.
What inspired you to create Lashilé Beauty and how did you develop the range?
We saw the importance of food supplements as not an obligation but a necessity and wanted to create them in a form where they can be easily taken in the morning without a glass of water. This is when we thought about creating gummies for convenience!
There are quite a few gummies out there for haircare and skincare - what sets you apart?
Our unique vitamin formulas are all "Made in France" and we can control the traceability of our components. We are 100% vegan, lactose and gluten-free with no artificial colouring. Additionally, anyone with dietary restrictions can take our gummies, and they are also suitable for pregnant and breastfeeding women.
Good Hair is a very well measured complex which acts in synergy and quickly became our star formula. There is no point in adding tons of ingredients, you just need to create your recipe well with the exact dose for success.
Lashilé Beauty is a “Nutricosmetics” brand. What does it mean?
Nutricosmetics is the contraction of “nutrition” and “cosmetics” which means that our targeted formulas support and improve the structure of the skin, hair and nails by nourishing your body from within.
Why was it important for you to make your gummies vegan?
For us it was very important to create a vegan range as it’s suitable for most people’s lifestyle, diets and religions. Lashilé gummies are meant to be taken by anyone.
Is it possible to combine several Lashilé Beauty formulas?
You claim that the Good Skin formula helps the skin to fight the signs of ageing. How does it work?
Yes absolutely, Good Skin is a unique formula that contains Hyaluronic Acid, Coenzyme Q 10 and Vitamin C, all active ingredients that are essential for smoother, firmer, radiant skin.
Hyaluronic acid is known for its highly moisturizing properties and for promoting a healthier, supple skin. Hydrated skin reduces the appearance of fine-lines and wrinkles while significantly increase skin moisture. Coenzyme Q10 is a powerful antioxidant that protects your skin cells against oxidative stress and prevents premature ageing from sun exposure. Last but not least - Vitamin C, your ally for healthy and glowing skin!
Can you tell us about any exciting launches you have coming up?
We just launched “Good Clean”, a targeted skin supplement that helps prevent, reduce and fight pimples thanks to its purifying and depurative action. These gummies have been formulated with a complex of nettle, burdock, zinc and macadamia; essential nutrients that help fight against skin imperfections and regulate excess sebum. The results are incredible!
New additions to the range will be “Good Hair Men”, designed to promote optimal hair growth, and “Good Immunity” which improves your immune system.
What's your personal favourite and why?
It is very difficult to choose…. But I have 2 that I love the most!
The delicious “Good Skin” is highly effective with great ingredients that are very well dosed, and “Good Sun” because of its hyper complete formula with betacarotene and licopen which allows a golden brozange; it protects against sun allergies, it is anti-ageing and anti-stain and also protects the eyes from UV rays.