Foundation serves as a versatile tool allowing users to achieve a desired look and finish. It is generally used to enhance natural features and complexion, conceal imperfections and blemishes, smooth out uneven skin tone as well as moisturising and providing spf coverage. Foundation offers a spectrum of coverage from sheer to full and is available in various forms allowing individuals to choose depending on their preferences and skin concerns.
- Liquid foundation: Offers build-able coverage and blends effortlessly for a seamless finish.
- Cream foundation: Provides richer coverage and hydration, ideal for dry or mature skin.
- Powder foundation: Lightweight and mattifying, perfect for oily skin or touch-ups on the go.
Sheer: A thin layer of makeup offering a hint of coverage, can help minimise the contrast between discoloration and the skin tone itself whilst providing a natural look.
Light: Offers a natural look in addition to concealing subtle imperfections and evening out skin tone.
Medium: This level of coverage foundation strikes the perfect balance between flawless and natural. It smooths complexion, minimises minor imperfections, and evens skin tone without masking the skin's unique texture. Offers a build-able formula, allowing users to layer the product to achieve the desired level of coverage
Full: Provides complete coverage to the skin, effectively concealing imperfections, blemishes, and uneven skin tone. Creates a flawless and even complexion. Ideal for those with skin concerns that require more coverage to achieve a more polished and perfected look.
